How's Your Data Looking?

November 15, 2022 | 1 Minute Read

Computer Fulfillment

We’re sure you know that the relevance of your data is critical to the success of your business. Given the size and scope of today’s digital footprint, this is more important than ever. Data that was important to your brands years or even just months ago may not be useful anymore. If you are not using the data, it’s time to do some archiving!

We’ve added a new feature that allows you to archive lists that you are no longer using. Once you have indicated that a list be archived it will no longer be included in the counts you see on your Home screen.

Regular reviews provide you with several important benefits:

  • Improved performance - client lookups and counts for segments return results more quickly
  • Better awareness of the data that is available, perhaps sparking an idea about how you can leverage existing data you are not currently using
  • Prompts you to identify data you should be collecting
  • Saves you money!

Each time you login to MediaView, the Home screen provides you with overall counts of contacts and emails in your database. Keeping an eye on this on a regular basis may prompt you to perform this very important review of your data.

Contact us at support if you have any questions!